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SteveBarr
Steve Barr

Fri

Jul 7
2000

00:26

Ideas for promoting local roleplaying web page.

Brian Koppi wrote:
> Ask retailers to donate some counter space in exchange for 
> advertising on the site.

Or perhaps offer advertising in exchange for counter space and gift
certificates to be given away in a (monthly?) contest on the website.  
Maybe offer to host retailer's pages if they don't have a site yet.

Register with as many free and appropriate guides/search engines/web
rings as you can.  Put up as much good content as you can to get 
search hits.  With the '6 Degrees' logic, someone in NC may come 
across the site and forward the link to a gamer he knows in KS.

Net advertising prices have dropped due to low click-through rates;
you might find it worthwhile to do a few banner ads.  For example:
http://www.wichitalinks.com/advertise.html

Get an easy to spell/remember domain name.  Put it on a magnetic
sign on your vehicle.  You might want to make a simple WML/HDML
version of the site so people can hit it with new cell phones.

> On the site, give local gamers a place to make their mark, such as a
> character gallery or a place to display information about their
> games. By directing others to "their" information on the web they
> will spread word of your site.

Great Idea if you can work it.  Can be tricky if people put up
questionable content.  Worth checking out the Geocities, etc.
legalese.

Steve
-- 
http://www.stevebarr.com
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